Prime Bank Investment Ltd has launched PrimeInvest, an AI-powered digital assistant chatbot, in a groundbreaking move for Bangladesh’s investment banking sector.

This innovative tool is set to revolutionise client interactions, offering a first-of-its-kind solution in the industry, said a press release issued on Saturday.

The launch ceremony was held recently at the PBIL Head Office in Banani, located in the heart of the capital city.

This initiative marks the beginning of a new era in client interaction, offering enhanced accessibility, convenience, and personalised support for investors and market participants.

With PrimeInvest Chatbot, PBIL is setting a new standard in how clients engage with Bangladesh’s growing capital market. Designed to offer 24/7 real-time assistance, the chatbot seamlessly answers queries and enhances the overall user experience, the release said.

‘We are thrilled to introduce PrimeInvest Chatbot as the first AI-driven chatbot in Bangladesh’s investment banking sector,” said Syed M Omar Tayub, Managing Director & CEO of Prime Bank Investment Ltd.

This initiative reflected the bank’s commitment to providing smarter, faster solutions that aim to simplify and broaden access to investment opportunities for all, he said.

As the capital market continues to evolve digitally, PBIL remains at the forefront of technological advancements, ensuring that investors have access to the most efficient, user-friendly tools available.

This move reaffirms PBIL’s position as a leader in the investment banking industry, committed to delivering superior value to its clients.

Prime Bank Investment Ltd, a subsidiary of Prime Bank Limited, is a leading provider of investment banking services in Bangladesh.

PBIL focuses on delivering high-quality, innovative financial solutions to meet the ever-evolving needs of its clients and the broader capital market.